Nowadays, order fulfillment is not the only thing that a grocery store has to cover. There are a number of factors that need to be covered, especially when a company is planning to upgrade to another level. As this year is getting close to its end, grocery store owners have a new ray of hope.
COVID-19 has affected the world in the worst possible way but it had a massive effect especially on the sale and supply of food. With the new year so close, grocery store owners are considering new ways and methods to upgrade their stores. Although, the demand for online groceries has increased significantly due to lockdown and safety issues. With the rise in the number of stores upgrading to online stores, digital marketing companies are providing the services like grocery delivery service business model
Doing common changes like upgrading the rack, painting the store, hanging banners, etc. For a suitable online grocery delivery business plan it is suggested that you choose professional services. However, if you want to do upgrade your store by yourself, here are some great ideas:
Grocery stores are considering investing in order and labor management
In terms of the order, improving pick-up spots or drive-thru and in-store are more in focus. In addition to the same, expanding fulfillment capacity should be considered. The more retailers work on fulfillment strategies, the more expansion tends to take place.
Food Inspiration
The famous “Dalgona coffee or mug cakes” have been at the top list in the “lockdown diaries” of most of the families. Restaurants can take inspiration from the trending recipes and add them to their menu. Whereas, grocery stores can add the ingredients for sale under the recipe section. The availability of ingredients in the trending recipes can actually boost up sales.
Loyalty Programs
Loyalty programs usually mean that point-based schemes fall under loyalty programs. Grocery store owners, whether an individual or a company can consider two ways for development. The first one is a premium membership scheme and the second one is loyalty point one. They can also introduce exclusive events for their customers such as early access to newly launched products, and wish lists. The new way of retaining and getting more customers shouldn’t be limited to only loyalty points.
Taking Extra Measures
Taking extra measures for your customers makes them feel prioritized. For example, extra covering and good wrapping to deliver the product in a safe and better condition. Considering the current scenario, another good idea is to attach a small sachet of sanitizer. The customer can sanitize his/her hands before using or opening the product. This shows that your company is just about earning profits but takes care of their customers as well.
Friendly and Personalized Service
Usually, when we visit a grocery store we do ask people working in the store regarding any product, but there are times when we have to wait for some time as they are busy attending to some other customers as well. The truth is no one likes to wait yet everyone loves being prioritized. The best solution to this is providing personalized service. There are many favorable reasons to choose personalized options like the customer feels welcomed and has been taken care of. This is a great service offered for the customers as it avoids any waiting time.
Organized Racks And Shelves
One of the major purposes of the lockdown was to avoid any physical touch to avoid any further transformation of the virus. Although in many countries, the lockdown has been lifted, avoiding physical contact is still suggested to be avoided. If products are organized and properly be it the naming or directions that will make it quite helpful for the customers to pick up the products themselves without having someone else do it for them. It also helps to avoid touching other surfaces unnecessarily.
Clean And Sanitized Bathrooms
Cleanliness has been one of the biggest lessons and a habit that people have learned since COVID-19 happened. There is no doubt that sales of sanitizers and cleaners have rocketed for the same reason. However, the main concern of people before they step out from their place is whether the place they are going to is cleaned or not.
Keeping your grocery store clean and sanitized would remove the hesitation of the customers that they might be having before visiting the store. In addition to the same, keeping a hand sanitizer station or dispenser at the entrance of your store will also help you and the customers to keep the store clean or germ-free.
Expansion of Services
The idea of additional services like complete meal delivery or prepared foods is considered by many grocery stores these days. The good thing is that this idea has received a great response from the public. Almost most of them were shifted to work from home during the pandemic and many were living in different cities than their hometown.
There is no doubt that the covid recovery rate is quite good despite the fact, yet people are still holding on to the option of placing orders online. It links with several reasons like convenience, easy payment modes, safety, and fast customer service. In-store shopping has its own value but with the new and updated technologies, it is important to move with the updated technologies. It is suggested to the grocery store owners to also shift to a Grocery Delivery App Like Uber
This will help your store to gain more recognition amongst a large number of people, the more convenient services you offer the more audience you attract. There are multiple platforms with which you can set up your own online grocery store. They can help you with online grocery delivery business plan.
